Marketing Videos Ideas To Help Promote Your Business
Marketing Videos Ideas For Agents and Businesses
86% of businesses already use video in their marketing strategy, and 92% of marketers agree that video plays a pivotal role in content creation.
Marketing Buzz Video
Short and to the point
Fast-paced
Visual product illustrations
Graphic callouts
With a call to action
Business Promotional Video
Marketing video features
One minute to 30 seconds
Story-based video with a beginning and ending
Graphics to illustrate key points
Voice-over can be added
Appropriate music to go with your brand
Timeless Imaging Evergreen
Can be used on multiple media channels
Interview-based Business Promotion
Interview Style video
The video promotes the interviewer and also promotes the business
Videos like this can be used as a monthly or weekly vlogging
Every community has hundreds of great stories that can be told
Event-based Videos
Event-based videos are a great way to capture your event and showcase the key elements.
Build excitement in your brand
Boost your impact and reach
Increase engagement
Networking
Vertical Videos / TikTok Style
These videos can be hosted on TikTok and YouTube.
These videos can all be hosted on Instagram.
They're very much in style, and social media sites are boosting these types of videos.
See - https://www.youtube.com/shorts/hB2SXowPr18
Real Estate Agent Intro Videos
Intro videos can be used at the front of your videos to create brand awareness.
By using the same intro and outro, you have a consistent look to your videos that always promote your brand.
Real Estate Slideshow Videos
Real estate slideshow videos can be used for a variety of purposes.
They can be used on your social media sites and YouTube channel.
An affordable way to generate interest in your products and services.
Coming Soon Video
Great way to get to the sizzle selling points of your property.
They're short, and they have a fast turnaround.
Very affordable
Can also be used to promote your brand
Community Information Drive-thru Videos
Very simple to produce
We have several on our YouTube channel that you are free to share.
These types of videos also work with key neighborhoods in your community that you would like to showcase.
Concept Marketing Video
These types of videos are used to help illustrate the potential of a property.
Concept Marketing Video can also be created to discuss what is coming in the future as the property is being developed to help generate interest in the development.
Aerial Drone Video with Property Lines and Address Callouts
With this type of video, it's important to collect the property lines for the project before the photo shoot.
As you can see from this video, it is difficult to know exactly what is for sale without the property lines.
Callouts and animation can be used in these types of videos to illustrate the major selling points.
Community Information Video
This type of video is great because it is not promoting a local personality. It is strictly promoting the community.
Can be played anytime, anywhere.
The video also graphically calls out with notations making it easy for the viewer to follow.
3D Virtual Tour
3D virtual tours are a great way to combine several different features simultaneously.
Give your potential buyers a virtual tour of your real estate listing with 3D virtual tours.
Floor plans
Virtual tours
Photos can also be hosted within the tour system
Marketing Videos with Call-out Animations
These videos can be modified to tell the key story of the property you are marketing.
For example, this video has a slideshow in the middle of the marketing video, but you could also add a walk-through video inside the marketing video.
The key to creating this type of video is planning and creating the appropriate outline for telling the marketing story.
How to Videos
If you need to illustrate a process
How-to videos are a great way to do that
360 YOUTUBE VIDEO TOURS
A fast, affordable way to illustrate a property.
A series of 180° video rotations to create a 360° cinematic view of the room
Videos are synced with instrumental music to help illustrate the story
360 YouTube tour videos are more affordable than a cinematic walk-through video
More Video Ideas
Product demonstration video
10-second feature demo video
Thank you video
Customer testimonial video
Q&A with a prospective customer or client
Team member interview
Whiteboard video
how-to video
FAQ video
Man-on-the-street video
“Meet the team” video
Interview with an industry expert
Behind-the-scenes tour video
How-it’s-made video
Contest announcement
Product comparison video
Unboxing video
Seasonal videos
Top 10 list
Announcement video